SEO Manager

The SEO & GEO Specialist lives at the intersection of content strategy and technical execution. You'll research what homeowners are searching for when looking for HVAC or plumbing services, plan content that answers their questions, and coordinate with our content writer while being ready to write content yourself when needed. This isn't about managing from spreadsheets—it's about understanding the home services industry, mapping content opportunities, and ensuring every piece we publish serves search engines. Responsibilities include deep keyword research and competitive analysis in residential HVAC and plumbing, mapping search intent, building topic clusters, technical audits, schema markups, and improving site structure. The role requires content strategy experience, project management skills, and the ability to produce clear, technical content.