YouTube Video Content Creator

Role Overview:

• Create and perform engaging, informative videos for Spanish-speaking audiences.
• Support localized strategy with content goals, competitor insights, and cultural nuances.
• Analyze and optimize video performance metrics to boost retention and growth.

Collaboration:

• Work with freelance editors on visual execution and scriptwriters on content development.
• Contribute to quarterly planning with the broader YouTube team.
• Handle video uploads, metadata optimization, and A/B thumbnail testing.

Innovation:

• Test new formats and experiment with hooks and structures.
• Drive evolution from tutorial-focused content to an entertaining learning hub.
• Balance creative vision with performance data to advocate for ideas.