Role Responsibilities:
- Own the master messaging frameworks and lead high-priority product launches end-to-end, ensuring messaging connects product capabilities to customer outcomes.
- Integrate Voice of Customer by continuously synthesizing insights from research, support, and social sentiment into a living messaging system.
AI Integration & Operations:
- Build AI-Integrated Operations by developing reusable AI workflows and prompt systems to improve marketing quality, speed, and consistency.
- Apply AI fluency to research, messaging, content development, and competitive analysis, elevating the standards of the broader team.
Cross-functional Collaboration & Impact:
- Collaborate Cross-Functionally with Product, Brand, Growth, Lifecycle, and Compliance to ensure launch readiness and coordinated execution across all customer-facing channels.
- Drive measurable adoption through scalable content systems and repeatable processes in a fast-paced environment.
Acorns
Acorns is a financial wellness app that helps everyday people and families save and invest money for the long term. The company has a remote-first culture with over 14 million customers and fosters a collaborative, mission-driven team environment focused on financial empowerment.