As an SEO Link Building Specialist, your main responsibilities include developing and executing our SEO link-building strategy to improve our online visibility and domain authority. Use SEO and competitor research to identify, compile, and prioritize backlink opportunities and perform a weekly backlink audit to monitor the health and performance of existing links, making improvements as needed.
Identify, coordinate, and produce content that attracts backlinks as well as collaborate with the product, product marketing, and social teams. You will also develop and maintain a database of potential and existing link partners and monitor and report on backlink performance metrics.