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The Opportunity:
- Quetext is a trusted AI detection and plagiarism checking platform used by millions of students, educators, and writers.
- This strategy-and-impact role will turn organic search into the strongest channel for bringing in paying users.
What you'll own:
- Diagnose the traffic decline and recover tool pages that drive revenue.
- Run content pruning, technical SEO, AI search visibility, and authority building.
- Measure weekly on non-brand clicks, tool-page traffic, organic signups, and organic revenue.
Success looks like:
- By day 30: a written diagnosis and prioritized recovery plan with a cannibalization map.
- By day 90: tool-page fixes shipped, top cannibalization conflicts resolved, and a content calendar running.
- By month 6-12: non-brand organic clicks and signups back on an upward trend and organic as the most efficient channel.
You're probably a fit if:
- You have led a documented traffic recovery on a SaaS or tool site after a core or helpful-content update.
- You think in intent and revenue, not volume, and work fluently in GSC, Ahrefs/Semrush, GA4, and a crawler.
- You have a point of view on AI Overviews and LLM citations, and can ship changes yourself in WordPress or a similar CMS.
Quetext
Quetext is a trusted AI detection and plagiarism checking platform used by millions of students, educators, and writers. As a portfolio company of FE International, it focuses on data-driven organic growth and marketing.