Principal Analytics Engineer

Seeking a Principal Analytics Engineer to lead important new initiatives within our cross-functional engineering team, mainly focusing on analytics capabilities that support publishing and marketing decisions (e.g., game performance, campaign analysis, sentiment tracking). You will play a pivotal role in scaling our analytics capabilities, driving innovation, and shaping the future of marketing and publishing analytics at PlayStation Studios. The role involves architecting and deploying advanced analytics solutions supporting portfolio-level decision-making, leading the design and development of data models for Marketing Mix Modeling (MMM) and advanced live service game analytics. Also, the role requires mentoring junior and senior analytics engineers, promoting technical excellence and continuous improvement.