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Account Management:
- Build a rapport with clients and truly understand their business.
- Service a client portfolio of 20-25 clients in a wide variety of industries.
- Demonstrate the success of strategies through ROI reporting and delivery against client objectives.
Content Strategy:
- Consult, develop and maintain strong, multi-faceted content marketing strategies for clients.
- Include research, interpretation and presentation of statistical reporting.
Revenue Retention and Growth:
- Measured by the retention of clients in your portfolio and growing your account base.
- Sell the next strategy and create statements of work that help clients meet their business objectives.
- Understanding of how businesses make decisions and make money in a competitive market.
Brafton
Brafton is a leading content marketing firm with offices in Boston, London, Toronto and Sydney. They aspire to continually raise the bar on what people consider "marketing content." The company's teams continuously build expertise across new media formats.