Campaign Operations Associate

Spring Health is seeking a Campaign Operations Associate to play a vital role in supporting the execution of digital and automated marketing programs that drive engagement and pipeline growth. Reporting to the Campaign Operations Team Lead, this role partners across the B2B marketing teams to help manage campaign setup, execution and reporting for multi-channel initiatives including digital, email and event-based programs. This is an excellent opportunity for a detail-oriented, data-driven marketer who wants to build hands-on experience in marketing automation, digital campaign execution and martech enablement.

As Campaign Operations Associate, you will:

*Assist with the setup, QA, and deployment of marketing campaigns across digital and automation platforms

*Help build and maintain email marketing and nurture workflows

*Partner with the Digital Marketing Manager to support paid media, retargeting and always-on digital programs, including audience uploads, tracking and reporting

*Work with the Campaign Operations Team Lead to maintain lead capture forms, routing rules and campaign tracking links

*Pull performance metrics and assist with campaign dashboards; analyze engagement and conversion data to identify trends or issues

*Support adoption of key marketing systems by helping create guides, templates, and checklists for campaign drivers

*Partner with Marketing Programs, Partner/Consultant Marketing and Events teams to coordinate campaign calendar, logistics and ensure timely delivery of assets and follow-up

*Identify opportunities to streamline workflows and enhance campaign efficiency through better documentation, automation and QA practices.