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Role Overview:
- Manage and optimise guest communication journeys across the portfolio.
- Oversee lifecycle automations and guest communication workflows.
- Ensure all automated communications are accurate, relevant, brand-aligned, and commercially effective.
Reporting & Performance:
- Produce monthly CRM performance reports for the portfolio.
- Monitor KPIs including open rates, click-through rates, conversion, database growth, and revenue contribution.
- Analyse campaign performance and provide actionable recommendations.
Requirements & Collaboration:
- 3–5+ years of experience in CRM, lifecycle marketing, or email marketing.
- Strong English copywriting and content creation skills.
- Work closely with CRM, booking engine, PMS, and platform partners.
Aethos
Aethos is a young and dynamic hospitality company that curates extraordinary places and shared learning experiences, focusing on sustainability, well-being, and community. They are a small to medium-sized company with a culture that values personal impact and freedom from modern stresses.