Adobe Analytics Ownership & Enablement:
- Act as the primary Adobe Analytics expert for sandisk.com.
- Design, build, and maintain scalable dashboards and workspace projects.
- Establish and document a clear, consistent variable taxonomy.
Measurement Strategy & Implementation:
- Own the quality and evolution of both the Adobe Analytics and Amplitude Growth Analytics implementations.
- Partner with IT and development teams to write detailed measurement requirements.
- Influence tagging strategy within Adobe Launch.
Clickstream & Customer Journey Analysis:
- Conduct advanced clickstream, pathing, and flow analysis.
- Analyze end-to-end digital customer journeys.
- Demonstrate how the website delivers business value beyond last-click conversion.
Sandisk
Sandisk delivers solutions that enable today’s needs and tomorrow’s next big ideas. The company has a rich history of groundbreaking innovations and our solutions have become the beating heart of the digital world. Sandisk has two facilities recognized by the World Economic Forum as part of the Global Lighthouse Network.