Senior Marketing Analyst

Responsibilities:

• Design and maintain the marketing tracking stack across GTM (client and server-side), GA4, and marketing pixels.
• Understand how consent mechanisms impact attribution and align tracking with legal and technical constraints.
• Identify conversion drop-offs, segment performance by traffic source, and support CRO initiatives with structured analysis.

Qualifications:

• 4+ years of experience in marketing analytics, ideally in a DTC or e-commerce environment with subscription models.
• Deep hands-on experience with GTM, GA4, and marketing pixels from implementation to troubleshooting.
• Strong SQL skills and experience with dbt or similar transformation tools.

Benefits and Culture:

• Work flexibly with flexible hours and smart time tracking, supported by a €500 home office allowance.
• Receive a Glow Card for €50 monthly treats, 40% product discounts, and 30 vacation days plus a personal holiday.
• Access company health insurance reimbursements, pension contributions, and wellness perks like Urban Sports Club.