Senior Data Analyst, Professional Services

The Senior Data Analyst will be the most senior team member with a strong technical background and will be responsible for leveraging Traackr’s extensive dataset, which includes millions of influencer performance and demographic/psychographic data points, to help our clients optimize their influencer investment and performance. Key focus areas include performance measurement, spend optimization, and return on investment. Responsibilities include developing innovative strategies for clients to leverage data to assess and understand the ROI of their investments with influencers, collaborate with Consultants and Client Partner teams, coach and mentor members of the Insights team, extract, aggregate, and visualize data from Traackr’s database to uncover trends and actionable insights, and document processes to streamline workflows.