Creative Strategist

Voodoo is looking for a Creative Strategist to join its Creative team, which produces performance-driven ad creatives to attract new users and optimize campaign impact. You will drive the creative vision and strategic direction across our entire portfolio of games and apps—identifying trends, guiding creative decisions, and helping turn great mobile products into global hits. You’ll also be responsible for transforming strategic insights into clear, actionable creative briefs rooted in benchmarking and ideation, enabling Creative Leads and Producers to execute with clarity and impact. Define and lead the creative vision and strategy per game/app in collaboration with Creative Leads. Generate structured, insight-driven creative briefs based on your benchmark analysis, market intelligence, and strategic ideation frameworks. Analyze and deconstruct top-performing competitor creatives, providing actionable insights and storytelling patterns to inform ideation. Audit and improve existing creative workflows and propose strategic enhancements to maximize output and creative impact.