Ochsner Health is a leading not-for-profit healthcare provider in the Gulf South, delivering expert care at its 46 hospitals and over 370 health and urgent care centers. With more than 38,000 dedicated team members and over 4,700 physicians, they are recognized as the No. 1 hospital in Louisiana by U.S. News & World Report for 12 consecutive years.
Supports the creation and management of web and social content for optimal user experience, including drafting, building, and editing online copy, creative assets, and video.
Collaborates with brand, design, and creative media teams on creative ideas, design options, functionality, and implementation within brand guidelines.
Reviews analytics reports and user behavior to inform digital marketing strategy, track ROI, and bring new ideas for optimizations and website enhancements.