Social & Content Manager Germany

Conceptualize, create, and execute a trend-driven content calendar, following global social playbooks and strategies. Work closely with global marketing and local teams to maintain consistency across social media platforms. Observe and monitor social media trends, producing spontaneous, high-impact content for TikTok and Instagram. Localize or produce short-form content based on global playbooks and strategies. Copywriting, editing social content in forms of graphics and videos. Brief and manage external influencers and content creators for content on our own social channel. Collaborate with our marketing partners to create trend-driven content. Plan, film, and edit videos independently or in collaboration with local/global production teams. Capture and edit live event content for real-time social media updates. React to comments, messages, and interactions to foster a strong and engaged community. Execute A/B testing and optimize content to set new social media trends. Analyse social media performance metrics and provide reports to optimize strategy. Oversee content production, including editing, quality control, and timely delivery within budget.