Content Specialist II

Vendor Management & Production Oversight:

• Manage External Partners: Serve as the primary point of contact for 3rd party design contractors; provide clear creative briefs, manage feedback loops, and answer queries to keep production moving.
• Milestone Tracking: Enforce timelines and manage production schedules to ensure a steady stream of new assets (funnels, sites, graphics) are delivered on time.

Copywriting & Creative Asset Development:

• Write compelling, industry-specific copy for a variety of templates, including Social Media posts, Google Ad headlines/descriptions, and Email Marketing campaigns.
• Conceptualize and build logic for interactive assets, such as Lead Gen Forms, Surveys, and Quizzes, ensuring they capture the right data for our users.

Template Library Implementation & Maintenance:

• Take finalized designs and copy and submit them to the HighLevel Template Library, ensuring all proper configuration.
• Apply the correct naming conventions and tags (as defined by the Library Coordinator) to ensure assets are searchable and organized.