Digital Advertising Strategist

Responsibilities:

• Lead the Digital Advertising strategy, execution, and optimization for assigned clients and prospects.
• Collaborate with Sales and Client Services to translate client goals into data-driven marketing strategies.
• Oversee the setup and implementation of campaigns for new clients.

Client Reporting and Analysis:

• Develop standardized performance and campaign health reports at both brand and location levels.
• Deliver insightful performance analysis that highlights campaign status and results against targets.
• Collaborate with Client Services and Sales to provide market analysis and performance insights.

Job Requirements:

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• 3+ years of experience leading complex Digital Advertising strategies for large clients.
• Expertise in Paid Search, Programmatic Display, and Social Advertising.