Associate Director, Brand Strategy

Own a point of view and vision for human-centric marketing, and communicate that within the context of the larger client category landscape for healthcare clients, specifically Pharma. Mine new methodologies and frameworks for understanding the experiences of stakeholders. Setting a standard for understanding consumer behaviors and further developing our approach to using empathy, emotional insights and optimism to understand problems, and unlock innovative solutions. Ensuring our integrated agency approach and work product is strategy-led. Growing internal and external demand for brand strategy and insights across our business. Leading ongoing client strategy initiatives, while remaining focused on medium and long-term planning and growth opportunities. Mobilizing support for strategies within the agency and in front of clients, fostering confidence and enthusiasm for the strategic direction set forth. Implementation of strategy, providing strong strategic leadership throughout the work process lifecycle, both internally and externally. Mentoring others to understand and enhance the application of strategy & insights. Troubleshooting and problem solving in collaboration with senior cross functional team leaders around client and team challenges, seeking continued improvement. Applying strategy to help support agency growth and revenue.