Customer CRM Strategy and Optimization:
- Audit lifecycle setups and design engagement frameworks.
- Advise on messaging strategy and connect RevenueCat events to CRM platforms.
- Improve segmentation, timing, and personalization.
Product Feedback and Influence:
- Be the internal voice of the lifecycle marketer.
- Provide input to Product and Engineering.
- Evolve integrations and data payloads.
Playbooks and Reusable Frameworks:
- Codify what works into scalable assets.
- Create onboarding sequence templates.
- Develop churn prevention playbooks.
Educational Content and Public Thought Leadership:
- Partner with Advocacy and Content teams.
- Turn learnings into blog posts and webinars.
- Be a visible voice on mobile lifecycle marketing.
RevenueCat
RevenueCat removes the headaches of building and scaling in‑app subscriptions and is the default monetization platform for mobile. They are a remote‑first crew of 120+, spread across 25 countries, and guided by values: Customer Obsession, Always Be Shipping, Own It, and Balance.