New Patient Marketing Lead - Movement Disorders

Role Overview:

• This role owns the patient marketing strategy for Praxis’ lead commercial asset in essential tremor.
• You will translate patient and caregiver insights into clear, relevant experiences that help people understand and engage with their healthcare providers.

Key Responsibilities:

• Lead patient segmentation, journey mapping, messaging, channel strategy, and activation plans aligned with brand strategy.
• Collaborate with marketing, medical affairs, patient services, sales, legal, and regulatory to align the integrated patient experience.
• Direct external agency partners and manage budgets, timelines, and quality standards.

Qualifications:

• Bachelor’s degree required; advanced degree preferred; experience in biopharma or pharma marketing required.
• Demonstrated success in patient marketing, patient engagement, or consumer healthcare marketing.
• Strong understanding of regulated healthcare marketing environments and omnichannel campaign development.

Compensation & Culture:

• Annualized base salary of $192,000–$214,000 USD plus comprehensive benefits.
• The team is smart, engaged, and inspiring, with a high level of ownership and a builder’s mindset.