Amazon Ad Manager

Resident is seeking an experienced Amazon Advertising Manager to help lead our Marketplace advertising efforts. This role will primarily focus on optimizing and scaling our Sponsored Products, Sponsored Brands, and Sponsored Display, and DSP campaigns. You will be responsible for maximizing ROI and driving sales growth through strategic keyword targeting, bid management, and campaign structuring. Additionally, you will utilize Amazon Marketing Cloud (AMC) insights and audiences as secondary tools to enhance targeting precision and media efficiency across all Amazon advertising activities. Develop and execute comprehensive strategies for Amazon Sponsored Search campaigns across US and international marketplaces. Lead DSP execution across Amazon US and international marketplaces. Use AMC to define and activate high-value audiences across DSP and Sponsored Ads. Own AMC data ingestion and interpretation; Work with our data team on upload troubleshooting and connect insights to performance improvement across Amazon and DTC media. Build scalable campaign structures with Pacvue and similar tools using rules-based automation and platform AI. Partner with Marketplace and Data teams to translate AMC and ad data into actionable MTA, MMM, and reporting dashboards. Optimize ad creative and troubleshoot performance blockers with internal and Amazon support teams. Inform campaign strategy using competitor/category tools like Stackline, Helium 10, and Brand Insights. Track weekly performance, adjust spend pacing, and report on ROI at path, audience, and tactic level.