Director, Content & Brand Strategy

Destructoid

Remote regions

US

Salary range

$80,000–$100,000/yr

Benefits

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Brand Strategy & Identity:

  • Sharpen Destructoid's point of view, voice, and visual identity.
  • Steward the brand consistently across every platform and format.

Social-First Video & Multimedia:

  • Own the strategy to turn video heritage into repeatable, IP-able franchises.
  • Develop content formats that build loyalty and portable IP.

Audience & Community Growth:

  • Grow owned, algorithm-independent channels like newsletter and Discord.
  • Build a first-party audience you control.

Revenue Diversification:

  • Partner with commercial team to grow non-advertising revenue.
  • Turn brand and franchises into sellable, differentiated offerings for partners.

Destructoid

Destructoid is a digital media publisher focused on gaming and enthusiast culture. They are transitioning from a website-centric publisher to a multi-platform brand, with a lean editorial core and growing video, social, and community franchises.

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