Drive user-centered insights: Collaborate closely with the Marketing, Product, and Design teams at AUTO1 to uncover actionable user insights that enable faster and more impactful decision-making. Empower stakeholders with user understanding: Provide teams with clear, data-driven insights into user behaviors, needs, and pain points. Define, track, and communicate key UX metrics and KPIs to inform conversion and business strategies. Facilitate access to user insights: Ensure conversion optimisation managers, product managers, and business stakeholders have easy access to well-structured research findings, fostering a user-centric culture across the organization. Design and conduct research: plan, execute, and analyze qualitative and quantitative research studies - including user interviews, usability testing, surveys, and data analysis - to support product development and optimization. Ensure research quality and consistency: Implement rigorous research methodologies, documentation, and version control practices to maintain high standards of research quality and reproducibility. Elevate research impact: Consolidate and review existing research to deliver higher levels of insight and actionable recommendations, ensuring research findings drive product and business improvements.