Social Media and Employee Advocacy Manager

The Social Media and Employee Advocacy Manager will build and oversee the social media content calendar, optimizing content and campaigns to promote the brand and its expertise. Daily tasks include managing social media platforms, posting, reposting, scheduling, and responding to comments. They will implement paid social media advertising campaigns, manage budgets, define KPIs, and measure the effectiveness of social media activity. The role also involves educating leaders on social media, creating employee advocacy programs, and tracking performance metrics to refine strategies.