Responsibilities:
- Develop and lead a growth marketing strategy aligned to company goals.
- Translate executive priorities and OKRs into clear marketing plans, campaigns, and team-level action.
- Bring audience insight, brand strategy, and business context into executive discussions.
Team Management:
- Directly lead, manage, and develop a team of social, communications, and creative specialists.
- Own performance management, goalsetting, feedback, and career development.
- Help team members develop strategic thinking alongside craft skills.
Strategy & Execution:
- Set strategic direction for social media, PR/communications, and digital content.
- Oversee execution across social, SEO, AI discovery, email, web, and campaigns.
- Own the strategy for organic visibility across traditional SEO and AI search.
GoodLeap
GoodLeap is a technology company delivering financing and software for sustainable solutions. Over 1 million homeowners have benefited from our simple and fast technology. Thousands of professionals rely on GoodLeap’s AI-powered applications to drive transparent communication and streamlined payment.