Director, Brand Marketing and Social

Birdy Grey

Remote regions

US

Salary range

$135,000–$150,000/yr

Benefits

Unlimited PTO

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The Opportunity:

  • Birdy Grey is looking for a Director, Brand Marketing and Social to own the top of the funnel: everything that makes a bride discover, trust, and choose Birdy Grey.
  • This role sits at the intersection of brand strategy and growth, reporting to the Chief Growth Officer.

Scope of Responsibilities:

  • Set the brand's point of view and translate it into a seasonal campaign calendar that moves a bride from discovery to trust.
  • Build and own a pipeline of brand collaborations and co-branded programs that extend reach.
  • Own the strategy and team behind organic social and the creator program as acquisition channels.

Qualifications:

  • 6+ years in brand or integrated marketing, ideally inside a DTC or consumer brand.
  • Proven campaign authorship and hands-on track record in brand collaborations.
  • Strong creative instincts and experience running organic social as a growth channel.

Benefits:

  • Competitive compensation and annual performance bonus.
  • 100% employer covered medical, dental, and vision plans.
  • Flexible open PTO policy and 3 months paid parental leave.

Birdy Grey

Birdy Grey is a direct-to-consumer brand that offers affordable bridesmaid dresses and wedding party essentials. Founded in 2017, the company has dressed over 2 million bridesmaids and is a high-growth, 80% women-founded startup.

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