VP of Marketing

Define and communicate a differentiated value proposition in the creator marketing and influencer space, positioning the company as the leading platform that turns creator content into measurable business outcomes. Develop messaging frameworks and a clear narrative that align Sales, Product, and Marketing around a unified story. Build thought leadership through content, events, partnerships, and community engagement to establish the company as an industry authority. Coordinating launches, positioning, and adoption strategies that connect customer needs to innovation. Build processes that enable marketing to scale efficiently and deliver measurable impact. Optimizing demand generation and lifecycle marketing programs to support mid-market and enterprise growth, using data-driven insights to refine and improve performance over time. Design a team structure to support scale and clarity across Brand, Product Marketing, and Growth functions.