Senior Product Analyst

Role Overview:

• Collect, validate, and monitor key product and marketing metrics including DAU, MAU, retention, LTV, and ROAS.
• Define tracking requirements, support implementation, and verify data quality for new product events.
• Conduct deep analysis across countries, platforms, and user segments to identify patterns and opportunities.

Analytical Work:

• Build and analyze retention funnels and other frameworks to understand player engagement.
• Design, execute, and analyze A/B tests, translating findings into actionable recommendations.
• Develop and maintain dashboards using BI tools like Tableau, and automate recurring processes.

Collaboration and Standards:

• Work with producers and game designers to inform product priorities through data-driven insights.
• Create internal standards for tracking, reporting, metric definitions, and data quality.
• Manage projects end-to-end, from requirements to presentation to leadership.