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What You'll Do:
- Develop original concepts for memes, posts, videos, and series, turning them into polished content.
- Research trends and platform changes to find growth opportunities and run experiments.
- Own the content calendar, publishing, and performance tracking across accounts.
What We're Looking For:
- Strong understanding of Instagram and TikTok, with hands-on content creation skills.
- Fluency in memes, internet culture, and emerging trends, plus strong copywriting instincts.
- Comfortable with Canva/Adobe and short-form video editing; AI tools preferred.
Success Looks Like:
- Consistent publishing, recognizable content formats, and improved non-follower reach.
- A fast feedback loop from research to idea to content to performance to next experiment.
My Hero VA
Our client is a comic and entertainment company building audiences around characters, stories, digital products, games, and upcoming entertainment projects. They are seeking a curious, resourceful, and creative strategist who is deeply familiar with internet culture and social platforms.