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Responsibilities:
- Write, edit, and optimize copy for emails, SMS campaigns, website content, product descriptions, in-store signage, social media captions, and blog posts.
- Use generative AI tools (e.g., ChatGPT / GPT-5, Claude, Jasper, etc.) to expand, refine, or localize copy while maintaining brand tone and accuracy.
- Localize copy to reflect market differences between MA and FL (product offerings, promotions, regulations).
Experience:
- 2–5 years of copywriting, content writing, or marketing communications experience.
- Demonstrated experience using AI writing tools with strong manual editing ability.
- Familiarity with state-specific cannabis advertising restrictions.
What You Get:
- Consistent, reliable benefits: Full medical/vision/dental, 401k with possibility of a company match, access to company-sponsored well-being programs.
- Balance and flexibility; paid time off, paid parental leave, flexible work arrangements.
Parallel
Parallel is a multi-state cannabis company operating in Florida, Massachusetts, and Texas. They are focused on pioneering well-being and improving quality of life through cannabinoids with a vision to become a leading global well-being company.