Job Description
We’re seeking a results-driven Digital Marketing Specialist with strong experience in B2B marketing to support and grow our digital presence across channels. This role requires someone who can execute end-to-end marketing campaigns, develop and optimize the customer journey for lead generation and nurturing, and turn insights into action. In this role you will build and optimize customer journeys for lead generation and nurturing across digital touchpoints as well as implement segmentation strategies and automation workflows to support lead conversion and progression through the funnel. Additionally, you will manage the company’s LinkedIn presence, posting regularly and engaging with the community. Report on campaign performance across channels including LinkedIn, email, and website and use insights from platforms such as HubSpot, Zoho, Google Analytics, and LinkedIn Campaign Manager to inform decision-making.
About HelloKindred
HelloKindred are specialists in staffing marketing, creative and technology roles, offering a range of talent solutions that can be delivered on-site, remotely or hybrid.