User Acquisition (Junior) – Facebook Ads

We’re looking for User Acquisition Junior (Facebook Ads) for App and Mobile Games.

Take full responsibility for planning, executing, and optimizing Facebook Ads campaigns for mobile games (especially casual genres) or apps

Continuously monitor campaign performance and improve key metrics such as CPI, CTR, ROAS, and Retention. Collaborate closely with the Creative team to test and optimize ad materials (video, static, playable, etc.). Work with the Data team to analyze user data, forecast performance, and identify optimization opportunities by market and audience. Stay updated with the latest Facebook Ads trends, algorithms, and best practices, especially for mobile game marketing.