Collaborate cross-functionally to optimize media and deliver a cohesive consumer experience.
Monitor campaign delivery and provide optimization recommendations.
Act as a trusted advisor, communicating and collaborating effectively.

Performance Monitoring & Optimization:

Track and report key performance metrics to assess campaign effectiveness.
Compile data for analysis and provide insights for optimization.
Conduct competitive research to enhance campaigns.

Client Service:

Provide training and support for smaller clients.
Help gather data to support campaign targeting and optimization.
Assist with digital advertising account setup and creative asset management.

Goodway Group

Goodway Group is an independent and remote-first media and marketing services firm with a 90+ year history, combining the security of an established company with a start-up feel. Their diverse team of digital strategists, media practitioners, technologists, and data scientists is located in the U.S. and the UK.

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