New Content Director, Brand Marketing

Define and lead a comprehensive content strategy aligned with brand positioning, campaign goals, and audience needs. Establish and uphold editorial standards, voice, and tone across all content formats and channels. Collaborate with cross-functional teams to align content with business priorities and messaging frameworks. Manage the content calendar and oversee the creation of content for campaigns, events, digital platforms, and executive communications. Produce and edit a variety of content types, including thought leadership articles, white papers, case studies, blog posts, and email copy. Ensure all content is accurate, engaging, compliant, and aligned with strategic marketing plans. Partner with teams to translate complex data into accessible, audience-appropriate content that supports product and service positioning and education. Implement efficient editorial workflows, including planning, review, approvals, and publishing processes.