Daily and Weekly metrics monitoring, KPIs refresh, and dashboard and reports development, gathering, analyzing, and interpreting data to inform product strategy and inform the product roadmap. The analyst will be responsible for test setup recommendation, estimating timeline to reach significance, test data Q&A and validation while conducting A/B test data analysis and Pre/Post analysts for feature rollouts to estimate the impact and offer recommendations.
Further tasks include maintaining event and customer profile data capture and taxonomy for the CDP, and analyzing user behavior, conversion data and customer journeys, with a focus on funnel analysis and experiential analysis while driving meaningful, actionable insights that help the business performance improve or double-down on success.