Job Description
Our website is one of the most important growth and revenue channels we have. We’re at a point where the web function needs major evolution — converting more visitors, improving speed, reducing technical debt, and enabling a publishing engine that can scale. The Senior Web Strategist will partner with the Head of Web Strategy to build a clear, prioritised roadmap for the website covering conversion rate optimisation (CRO), technical improvements, publishing process enhancements, and site-health initiatives. The Senior Web Strategist will own hands-on execution of the web roadmap including homepage/pricing optimization, paid-media landing pages, SEO content publishes, technical SEO remediation, site-architecture improvements, and core web-vitals uplift. This role will manage the CRO experiment programme end-to-end including hypothesis generation, prioritisation, execution (A/B or multivariate tests), result analysis, and roll-out of winning variants.
About Typeform
Typeform drives hundreds of millions of interactions each year, enabling conversational, human-centered experiences across the globe.