Senior Associate, Planning & Insights

As a Senior Associate, Planning & Insights, you will lead, design and oversee research projects - from scoping to execution to insight delivery - across media, conversation, landscape, and stakeholder analyses. Apply advanced methods and AI tools (e.g., generative AI, social listening platforms, media analytics) to uncover trends, streamline analysis, and generate deeper insights. Comfortable training and teaching others how to leverage research tools and methods. Analyze industry dynamics across pharmaceutical companies, therapeutic areas, and public health issues - identifying opportunities, risks and communications implications for clients. Translate insights into strategy, connecting research findings directly to communications recommendations, messaging strategies, and creative opportunities. Contribute to thought leadership strategies and trend reporting by spotting emerging cultural, industry and media themes and identifying whitespace in crowded conversations to identifying avenues for clients to lead or own a conversation. Participate in brainstorms and workshops - both internally and with clients - to connect insights to creative or communications opportunities. Partner closely with senior leaders across account, creative, and strategy teams to embed insights into client deliverables and campaigns.. Communicate insights clearly and persuasively, whether in decks, briefs, or client presentations.