Copywriter (m/f/d)

We’re looking for a talented and versatile Copywriter to craft high-performing creative concepts and copy for some of the world’s leading mobile apps. As part of our Creative Team, you’ll work closely with designers, consultants, and other creatives to develop ideas that engage and connect with audiences across mobile marketplaces and marketing channels. You’ll combine creativity with strategic thinking — balancing strong storytelling instincts with a clear understanding of client goals, brand tone, and performance data. Your work will reach millions of users worldwide, shaping how they discover, interact with, and engage with products across various channels.

You'll develop engaging, on-brand copy and creative concepts for mobile marketing campaigns, including app store screenshots, paid social creatives, CRM content, and in-app events. You will collaborate closely with designers, consultants, and project managers to develop creative strategies across a portfolio of apps for global clients, and then translate those strategies into compelling messaging. You will also craft concise, impactful copy that converts and supports keyword performance. Work with our App Store Optimization, Performance Marketing, and CRM teams to write and test copy for A/B experiments and user acquisition campaigns. Present creative ideas to internal teams and to clients of various levels in meetings and workshops. You will also contribute to Phiture’s thought leadership by helping produce articles and case studies that share creative insights with the mobile marketing community. Stay current on trends in digital marketing, language, and AI tools — and bring innovative ideas to improve our creative workflows.