Senior eCommerce Marketing Analyst

Essential Functions:

• Analyze syndicated media, category trend, and sales data and make informed business recommendations related to holistic media strategy
• Work with DTC Marketing team to understand business priorities and performance, and co-develop reporting views as needed for regular use as well as leadership presentations
• Serve as team expert across 1p and 3p eCommerce data platforms and shape team’s data strategy and understanding of the relative strengths and weaknesses of different sources

Skills & Tools:

• Must be proficient with MS Office and have advanced Excel and PPT skills (Pivot Tables + charts, VLookups, Macros)
• Proficiency in syndicated POS data, consumer panel data (Nielsen, Circana (IRI), SPINS, Stackline, DOMO, DAAP, or similar
• Experience with media bid management/performance platforms (Skai, Pacvue, or similar)

Position Qualifications:

• Strong analytical skills – experience with syndicated data highly preferred
• Strategic analytical thinking and problem solving
• Strong interpersonal/communication skills; demonstrated leadership and organization skills required; collaborative, team player