Responsibilities:
- Own the full marketing funnel and define holistic growth strategies.
- Translate company priorities into clear marketing roadmaps tied to revenue and customer value.
- Lead creative strategy and omnichannel acquisition across various paid, organic, and partnership channels.
Requirements:
- Bachelor's degree in Marketing or Business, with 7-10 years of performance marketing experience.
- Hands-on experience with full funnel campaigns across broadcast media, Google, Meta, and SEO.
- Strong analytical skills and experience managing multi-channel ad budgets.
Benefits and Application:
- The role is remote with comprehensive benefits including medical, dental, vision, and 401(k).
- Application is processed through an AI-powered matching system for objective review.
- Final hiring decisions are made by the company's internal team.
Texas General
The company operates in a historically under-innovated sector, focusing on driving brand awareness, growth, and customer experiences. The company culture emphasizes strategic collaboration across departments and offers a suite of employee benefits including remote work, insurance, and parental leave.