Job Description
The Senior Manager, SEO & AIO will own and drive the end-to-end SEO/AIO strategy with a focus on delivering measurable business impact across traffic, engagement, leads, and pipeline. They will serve as the strategic SEO and AIO leader, connecting organic search performance to business growth. This person will lead the evolution of SEO practices, integrating AIO best practices and adapting to algorithm updates and search trends.
The role involves managing and mentoring the existing SEO team, analyzing web pages for SEO/AIO improvements, and communicating with a data driven approach to internal stakeholders. Responsibilities include performing keyword research, monitoring search performance, and partnering with the analytics team to create SEO performance reports. The Senior Manager will also build a roadmap of experiments and initiatives to drive organic traffic and provide detailed competitive analysis.
About ServiceNow
ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®.