New CPG Senior Paid Advertising Strategist, Client Experience

About the Role:

• You will lead paid advertising strategies for new CPG clients, driving measurable business outcomes.
• Partner with strategists, creatives, and analysts to execute high-performance campaigns.
• Use proprietary AI tools to uncover opportunities and optimize spend.

Responsibilities:

• Manage end-to-end paid ad campaigns across platforms like Meta, Google, and TikTok.
• Analyze data to refine targeting, creative, and bidding strategies.
• Report on key metrics and adjust tactics to meet client goals.

Role Requirements:

• 5+ years of experience in paid advertising, preferably in CPG.
• Advanced proficiency in English and strong analytical skills.
• Proven track record of scaling ad spend profitably.