Customer Marketing Specialist

The Customer Marketing Specialist is an essential part of Delinea’s Customer Marketing team, reporting directly to the Senior Director of Customer Marketing. The Customer Marketing team lives and thrives at a unique intersection between Product Marketing, Advocacy, Demand Generation, and Product Management, with the ability to coordinate skillfully across stakeholders. This individual contributor role will play a vital role in supporting Delinea’s efforts to drive expansion programs – executing sales and marketing initiatives to help customers understand where they can go next in their journey with Delinea. Candidates should have effective project management skills, an enthusiasm for collaborating across cross-functional teams, and a willingness to engage in and enthusiasm for content creation. The Customer Marketing Specialist will also manage the internal project pipeline for organizing and running sales incentives, customer marketing events and event participation and some content planning and production, ensuring programs run in a timely manner. They will also collaborate with internal stakeholders and customers to identify, build, and execute customer expansion programs, ensuring alignment with program requirement and deadlines, track and analyze sales incentive program performance using defined metrics, providing insights on engagement and identifying areas for optimization, and write and edit content, such as blog posts, articles, customer-facing and sales-enablement presentations, and case studies, based on defined requirements and input from subject matter experts (SMEs).