Job Description
Support the SEO/AEO roadmap by executing on-page, off-page, and technical initiatives that improve visibility in both traditional search and AI-driven platforms. Conduct keyword and prompt research to identify emerging opportunities across Google, Bing, and generative AI engines (ChatGPT, Gemini, Perplexity, etc.). Manage ongoing schema implementation and validation using SchemaApp (FAQ, Product, Dataset, Review, and Breadcrumb schema). Monitor and report on AI visibility and citation share using Profound and other analytics tools. Optimize key product and conversion pages for engagement, crawlability, and structured data richness. Collaborate cross-functionally with Content, PR, Web, Product, Partnerships, and Analytics teams to ensure unified SEO/AEO strategy execution. Partner with agency teams to align priorities, share insights, and ensure deliverables contribute to performance goals. Identify and escalate opportunities for content refreshes, internal linking improvements, and crawl efficiency. Maintain performance dashboards and contribute to quarterly KPI reporting across visibility, sentiment, and authority metrics.
About BHG Financial
BHG Financial is dedicated to helping accomplished professionals, small businesses, and institutions build upon their success through innovative financial solutions.