Content Marketing Specialist

Responsibilities:

• Craft persuasive copy across digital campaign assets including paid ads, emails, and landing pages to improve conversion rates.
• Manage end-to-end development of customer stories, coordinating with internal stakeholders and an external agency.
• Maintain content calendar and ensure timely publication of blog content.

Qualifications:

• 5+ years of related work experience in content marketing with a focus on conversion-centric assets.
• Exceptional copywriting skills and proven ability to optimize ad and landing page copy.
• Strong collaboration and project management skills, comfortable with analytics tools.

Additional Information:

• Remote-first culture with comprehensive benefits including health care, education reimbursement, and parental leave.
• Generous time off policy with competitive paid time off, self-care days, and observed holidays.
• Opportunity to work with a diverse global team and make a positive impact on global education.