Job Description
Lead all aspects of marketing, communications, and ecosystem positioning for DeepBook and its associated DeFi initiatives. This senior leadership position is responsible for developing product narratives, managing go-to-market execution, and driving adoption across both institutional and retail audiences. You will collaborate closely with product, partnerships, engineering, and ecosystem teams to ensure DeepBookβs story is clearly communicated and consistently reinforced across all touch points.
Develop and own the overall marketing strategy and brand positioning for DeepBook, ensuring alignment with ecosystem goals and growth milestones. Drive global awareness, adoption, and engagement across key user segments, including traders, developers, and protocols. Serve as the primary marketing lead for DeepBook, overseeing all major campaigns, launches, and community engagement initiatives.
About Mysten Labs
Mysten Labs is creating foundational infrastructure to accelerate the adoption of decentralized protocols based on blockchain technologies.