Global Director of Creative Strategy

In this role, creativity is the special sauce combined with data to build a system for performance marketing advertising creative. As our Global Director of Creative Strategy, you’ll connect brand, data, and performance marketing efforts. Reporting to the GM, Global Growth Marketing, you will be a thought partner responsible for taking data based insights and turning them into creative strategy. Building systems that help our teams leverage creativity as something measurable, testable, and a decisive driver of ROI will have cross-cutting impact across the entire business. You will own creative analytics, build frameworks, testing calendars, and reports. You will be responsible for guiding the creative direction of campaigns based on data and ensuring performance delivers tangible P&L results.