Job Description
We’re looking for a Director of Paid Media to own the end-to-end paid media strategy that fuels Alpha Lion’s growth. This is a high-impact role leading a 7-figure monthly ad spend with precision, where you’ll be responsible for scaling new customer acquisition, unlocking new funnels, and driving world-class creative performance.
Responsibilities include budget forecasting and management, paid media channel ownership & optimization, creative performance leadership, funnel performance analysis, and process & system development. This role requires 7+ years of experience in Paid Media, with proven success in scaling DTC brands. Deep expertise in Meta Ads and Google Ads is essential; familiarity with TikTok and emerging platforms is a plus.
About Alpha Lion
Alpha Lion stands at the forefront of sports nutrition, not just as a company but as a movement towards embracing the "Superhuman" ethos.