You will lead the day-to-day execution of digital PR campaigns, focusing on high-quality placements and brand mentions across US, UK, and international markets. Responsibilities include developing outreach strategies, creating personalized pitches, and collaborating with writers and designers to produce campaign assets. You will partner with organic growth strategists, coordinate with the editorial team, and support international campaigns by working with external PR partners or freelancers when needed.
You will join client calls to present ideas, share progress, and report campaign outcomes, track performance metrics using tools like BuzzStream, Ahrefs, and Google Analytics, and contribute to internal SOPs and tools to improve efficiency. This role will allow you to grow into a team lead as the department scales.