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**SEO Strategy & Execution:** Develop and implement SEO strategies merging technical, off-page, and on-page tactics, lead the SEO division, and define quarterly roadmaps and OKRs.
**Technical SEO & Automation:** Design programmatic SEO systems using LLMs and low-code automation, partner with Product and Engineering to embed SEO architectures.
**Team Leadership & Budget Management:** Oversee the SEO budget and resource allocation, recruit and mentor a diverse team, and forecast traffic and revenue scenarios.
**Analytics & Reporting:** Translate technical SEO metrics into business insights and GMV impact, define KPIs, and justify budget allocations to stakeholders.
**Growth Hacking & Innovation:** Utilize rapid AI changes and emerging technologies to outpace competitors, implement AI systems for SEO with LLMs and APIs.
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